Diane Johnson looks dating and marriage in a NYRB review.
It used to be that on a date, the boy would pay for a Pepsi and the movie; that was it. Lori Gottlieb, in Marry Him: The Case for Settling for Mr. Good Enough, estimates the cost to today’s woman of four months of dating, counting therapy afterward when it doesn’t work out, to be $3,600: online dating service, clothes, including expensive underwear, haircut, hair color, cosmetics, bikini wax, entertaining him, and gifts. Things have changed.